我是侯锷
I'M HóuÈ

侯锷,籍贯陕西宝鸡。中国共产党党员。

中国传媒大学媒介与公共事务研究院高级研究员、公共关系与战略传播研究所副所长、政务新媒体实验室(GovLab)主任,全国领导干部媒介素养培训基地新媒体课程担纲教师,新浪政务新媒体学院特聘教授。原清华大学公共关系与战略传播研究所高级研究员。

同时兼任国家工信部情报所舆情研究中心特约研究员,北京市网信办首都互联网协会互动传播专业委员会专家成员,北京市公安局公共关系专家咨询委员会委员,北京互联网法院特邀媒体观察员,铁道警察学院公安传播与新闻发布研究中心特邀研究员,河北省网信办网络舆论引导特邀咨询,人民公安报社中国警察网专家团成员,正义网检察公共关系研究专家等合作职务。

近十年来,侯锷立足互联网传播环境变迁下的当代中国社会政治现实,将传播学与政治学、管理学、社会学等跨学科整合,长期浸润于新媒体空间的参与、对话和体验式观察,从实践案例中提炼、理解并解释形成“新媒体”对政党执政与国家治理、社会治理能力现代化建设领域的前哨理论,以实证研究和扎根理论(Grounded Theory)为主导,发现、发展和检验新时代政务新媒体新理论体系的基础研究,是我国政务新媒体理论体系的重要奠基人之一。

同时,侯锷多年来积极活跃在全国党政干部媒介素养课堂,他的教学将政治传播与社会舆论态势紧密契合,以政策研究解读、新媒介前沿理论和实证案例结合见长,被学员誉为“每一次课堂,都是最新的学术成果发布会“,并连续荣膺全国领导干部媒介素养培训基地2015-2019年度“最受学员欢迎教师奖“。

主要研究方向:政治传播学、政务新媒体、习近平网络强国战略思想与治国理政。

近年来,侯锷主笔参与撰写由中国社会科学院、中国公共关系协会等权威机构主持编撰的系列年度蓝皮书报告:

  • 《2013年中国政务微信发展报告》(新媒体蓝皮书2014)
  • 《2014年中国政务新媒体发展报告》(新媒体蓝皮书2015)
  • 《中国公共关系舆论环境研究报告》(公共关系蓝皮书2016)
  • 《2016年中国政务微博矩阵发展报告》(新媒体蓝皮书2017)
  • 《2017年网络强国战略下社会新治理体系研究报告》(新媒体蓝皮书2018)
  • 《外国驻华政务微博国际传播生态发展报告(2009-2017)》(全球传播生态蓝皮书2018)
  • 《2018年网络强国战略下中国社会治理发展报告》(新媒体蓝皮书2019)等。

HouE, a native of Baoji, Shaanxi. Members of the Communist Party of China.

Senior Fellow, Academy of Media and Public Affairs, Communication University of China. New Media Lab Chief Researcher. Contract Research Fellow of Public opinion research center, Ministry of Industry and Information Technology of the People's Republic of China. Former Public Relations Institute of Tsinghua University, Senior Fellow with the Strategic Communications.

From the GOV-Weibo, GOV-Wechat / Yixin to GOV-APP, GOV Internet radio & short videos, he has keen insight, at the forefront of new media and political communication services applied research,  Media and public affairs research focuses on the development of the new media environment, is one of the leading scholars of the current research in the field of new media-government influential. In recent years, co-authored by writer CASS Institute of Journalism and dissemination hosted a series of annual reports compiled by the "New Media Blue Book" :

  • "Report on the Development of Government WeChat in China" (Blue book of new media 2014),
  • "Report on the China's Development of Government New Media in 2014." (Blue book of new media 2015),
  • "Report on Public Opinion Environment of China's Public Relations"(Blue book of china's public relations 2016),
  • "Report on China's Develpment of Government Affairs Microblog Matrix in 2016"(Blue book of new media 2017),
  • "Research report on the new social governance system under the strategy of cyber power in 2017"(Blue book of new media 2018),
  • "Report on the ecological development of foreign government weibo international communication(2009-2017)" ( Blue book on global communication ecology 2018),
  • "Research report on the new social governance under the strategy of cyber power in 2018"(Blue book of new media 2018).
  • .

侯锷代表著作
HouE representative works

·《中国政务新媒体(微博)年鉴·(2009-2018)》全四卷(社会科学文献出版社,2019)
·《问政银川:“互联网+社会治理”方法论》(国家行政学院出版社,2015)
·《微政时代:政务微博实务指南》(五洲传播出版社,2012)
·《企业微博管理手册》(印刷工业出版社,2011)
·《首席学习官》(社会科学文献出版社,2010)
·《企业大学战略》(人民邮电出版社,2009)等。

· "China Government New Midea (Microblog) Yearbook (2009-2018)" (Social Sciences Academic Press, 2019)

· "Yinchuan Mode : "Internet + social governance" Methodology"(National School of Administration Press,2015)

· "Micro-politics of the times" (China Intercontinental Press, 2012)
· "Enterprise Weibo Management Handbook" (Printing Industry Press, 2011)
· "Chief Learning Officer" (Social Sciences Academic Press, 2010)
· "Corporate university strategy" (People Post Press, 2009) and so on.

▲ 图:2019年1月22日,由侯锷主持编纂的《中国政务新媒体(微博)年鉴·(2009-2018)》在北京召开的“2019政务V影响力峰会”上举行了隆重的首发式。该年鉴由中国传媒大学政务新媒体实验室(GovLab)主任侯锷主编,社会科学文献出版社出版,全书共四卷本808万字。《中国政务新媒体(微博)年鉴·(2009-2018)》是一部综合史册性、社会性、文献性、案例性的大型学术工具书,首次较为全面、系统、客观、纪实性记载中国共产党人在全球最大的中文社交媒体平台微博,高举习近平新时代中国特色社会主义思想伟大旗帜,积极践行网络群众路线、开展批评与自我批评,全面推进依法治国方略和网络强国战略的大型编年体综合文献,也是一部新时代媒介执政能力建设的学术资政新鉴。

主要研究方向
The main research direction

近年来,侯锷专注并致力于探索信息技术发展所带来的传播环境的转型与变迁,尤其是在移动互联网即时信息传播与媒介融合背景下大众传播原理的继承与发展、社会化传播理论体系构建与关键理论创新、传播策略分析研究及公共服务实践应用。研究课题将社会化媒体时代的信息技术、传播规律与社会沟通模式的变革,与组织和个人形象构建、应急舆论引导、新闻发布等传统议题相结合,形成了全面、融合、前沿和实用的学术成果。

In recent years, HouE focused and committed to exploring the development of IT transformation and changes brought about by the communication of the environment, particularly in the inheritance and development of mass communication principles mobile Internet instant messaging communication and media convergence background, social system of communication theory Construction and key theoretical innovation, communication strategies and public service practice analysis applications. Topics to be social media in the era of information technology, the propagation law and social communication mode change, and organizational and individual image building, emergency public opinion guide, combining traditional issues, such as press releases, formed a comprehensive, fusion, frontiers and practical academic achievements.

当前及未来,结合侯锷多年来在媒介与公共事务领域的核心研究成果和积淀优势,侯锷将重点关注移动新媒体、社会化媒体(社交媒体)在政务领域的发展趋势与前沿应用,以提升媒介服务政府公共事务的效能,并为相关政府部门探索信息公开的新渠道、新策略和新方法,提供前瞻性、专业化的咨询与决策建议。

Current and future, combined with years of Hou E core research and accumulated advantages in the field of media and public affairs, HouE will focus on new media, mobile, social media in the field of the development trend of government affairs and cutting-edge applications to media services to enhance the effectiveness of the government's public affairs, and to explore new channels of information disclosure, new strategies and new methods for the relevant government departments to provide forward-looking, professional advice and policy recommendations.

主要研究方向:
⊙ 网络社群与政治参与
⊙ 网络舆情与应急舆论引导
⊙ 移动即时信息媒介
⊙ 新媒体传播与政务舆情回应
⊙ 网络强国战略下的政党执政与社会治理

The main research direction:
· The Internet Communities & Political Participation
· Internet public opinion and public opinion to guide emergency
· Mobile Instant Information Medium(MIIM)
· New media communication and Government public opinion response
· Party governance and social governance under the strategy of network power

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